Why Do Old TV Series Have So Many Episodes Per Season?

In the golden age of television, a typical season of a TV series often contained a considerable number of episodes. This article explores the factors that contributed to this phenomenon and contrasts it with modern television production models.

Different Production Models

During the 1950s to the 1990s, television production models favored longer seasons, often consisting of 24 to 30 episodes. This format was designed to fill programming slots on networks, which were essential for broadcasting. Networks aimed to maximize airtime and, consequently, advertising revenue.

Advertising Revenue

One of the primary motivators for longer seasons was the availability of advertising slots. More episodes meant more opportunities for advertisers to place their commercials during prime time. This model was extremely lucrative for both networks and sponsors, driving the production of more extensive series.

Syndication

Longer seasons also benefited from the concept of syndication, a practice where television shows are broadcast on different channels at different times. A series with a high number of episodes, typically around 100, was more valuable for syndication. This practice allowed networks to earn additional revenues through reruns and expanded viewership across multiple platforms.

Cultural Norms and Viewing Habits

The cultural norms of the time significantly influenced the length of seasons. Families would gather weekly to watch shows, and longer seasons provided more content to engage viewers and encourage regular engagement. The shared experience of watching a television series became a social activity, leading to higher viewership and loyalty.

Less Competition

During the early days of television, there were fewer channels and limited content, making it easier for shows to maintain consistent viewership. With fewer options available, television networks could afford to produce more episodes without the risk of viewer fatigue. This situation changed as more channels and programs emerged, increasing competition and shifting viewer preferences.

Modern Series and Changes in Viewership

Today, the landscape of television has radically transformed. Modern series tend to have shorter seasons, often around 10 to 13 episodes, primarily due to changes in viewership habits, the rise of streaming platforms, and a greater emphasis on quality over quantity. Streaming platforms allow for more flexible season lengths and binge-watching, changing the way audiences consume content. The focus is now on delivering high-quality content that resonates with viewers in shorter, more digestible formats.

The past decades saw a specific production model that catered to the needs of networks and advertisers, resulting in longer television series. However, the evolution of television and the emergence of streaming platforms have led to a shift in production strategies, emphasizing shorter seasons and a greater focus on quality content. Understanding these changes is crucial for both producers and audiences in navigating the dynamic world of television today.