Streaming Wars: Which Services Will Outweigh the Cost?

With the rise of various streaming platforms, it is essential to evaluate which services are truly worth the subscription price. Whether it's Disney's new bundle, Comcast's upcoming offering, or existing services like Netflix and Hulu, the landscape is ever-changing. In this article, we will explore which services provide the most value and whether people will continue to subscribe to multiple platforms or switch based on their content.

Disney's Bundle - The Ultimate Value Deal

There has been a lot of speculation about the Disney bundle, which includes Hulu, Disney , and ESPN. If these rumors are true, this bundle is expected to be the most compelling offer in the streaming market. Given Disney's extensive catalog of hits, including Disney, Pixar, Marvel, and Star Wars properties, the combination of these platforms would undoubtedly attract a wide array of subscribers.

One of the key strengths of Disney’s bundle is the coproduction of content with Comcast and Fox Corporation. This means that after a new episode airs on a broadcast or cable network, it will be accessible on Disney's streaming platforms the following day. This immediacy enhances the value proposition and makes the bundle more attractive to seeking faster access to the latest in entertainment.

Comcast’s Future Offerings - Free with Ads

Comcast, as the owner of NBC Universal, DreamWorks Animation, and Sky PLC, is rumored to be launching a new streaming service with ads but potentially at no cost. If this comes to fruition, it would be a game-changer in the streaming market. The value of such a service comes from the fact that it would offer a huge variety of content with no financial burden on subscribers. Ad-supported services can still provide a decent experience if paired with ad-blocking tools or ad-skipping capabilities, making it an attractive option for budget-conscious consumers.

Netflix - The Original Stalwart

Netflix has been a leader in original content for years, with a slate of hits that have kept its subscription base firmly in place. However, as it transitions to a model where it produces more original content and loses outside content, there is a risk of it becoming less attractive to subscribers. Netflix's bundle of successful shows, such as "Stranger Things," "House of Cards," and "Orange is the New Black," as well as its recent revival of "Arrested Development," is a testament to its ability to create high-quality content. However, it may struggle if these successes become rarer and the content lineup becomes less diverse.

Hulu - The Cable Alternative

Hulu seems to be the strongest among the individual studio-owned services, particularly as long as it remains in the hands of Disney. If Comcast or Fox Corporation were to drop out of the coproduction deals, it would significantly diminish the value of Hulu. But for now, Hulu’s partnership with Disney ensures that subscribers have access to a wide range of fresh content from its many subsidiaries. Original hits like "The Handmaid's Tale" and newer shows from Viacom and WarnerMedia could contribute to its continued appeal.

CBS All Access - Limited Value in a Consolidated Landscape

CBS All Access has a relatively limited original content lineup, with "Star Trek: Discovery" being its headline attraction. Despite being the exclusive streaming home for "The Late Show with Stephen Colbert," it needs to expand its content offerings to remain relevant. There are significant concerns about the company's future, especially with the potential merger with Viacom. Without substantial original and exclusive content, CBS All Access faces challenges in standing out.

Other Services - Does the Market Need Another Player?

While platforms like YouTube and Amazon Prime remain free or nearly free, other upcoming services from ATT, Apple, and Walmart may change the equation. ATT and its acquisition of Discovery Channel and Turner Broadcasting bring a wealth of content to its streaming platform, potentially making it a strong contender. Apple’s Apple TV and Walmart’s service are also poised to offer unique value propositions. However, the key will be if these services can offer exclusive or high-quality content that sets them apart from the competition.

Conclusion

The streaming market is highly competitive, and while multiple services offer value, some are more attractive than others. Disney's bundle and Comcast's potential free service with ads are likely to be the most compelling options. Meanwhile, Netflix and Hulu remain strong contenders, but their value will depend on maintaining a diverse and high-quality content library. CBS All Access and other niche services may struggle to stand out unless they introduce exclusive content.

Subscribers will likely maintain a few subscriptions for regular access to quality content and switch to others when specific shows or content offerings are available. The landscape is likely to evolve rapidly, and it is crucial to keep an eye on the news and updates on these services.