Strategies for Suggesting a Television Show to Network Consideration

Are you passionate about creating content and want to see your show picked up by a major television network? Here’s a comprehensive guide to help you navigate the process of suggesting a television show to a network. Follow these steps to increase your chances of success and get your project noticed.

Research the Network

Before you dive into the proposal process, it’s crucial to understand the networks you’re targeting. Each network has its unique programming style and viewer demographics. Conduct thorough research to identify networks that align with your show’s genre and target audience. Pay attention to their recent content trends and programming style, as this can provide valuable insights into what genres and types of shows are currently trending.

Prepare Your Proposal

Show Concept

Start by crafting a clear and engaging summary of your show’s premise. Include the themes, target audience, and what makes your concept unique. Be concise yet comprehensive, giving network execs a quick snapshot of your project without overwhelming them. This summary will be the foundation of your pitch, so take the time to make it compelling and memorable.

Unique Selling Points

Highlight the unique aspects of your show that set it apart from others in the same genre. What makes your show stand out to potential viewers and network executives? Whether it’s an innovative storyline, a diverse cast, or an original approach to a well-worn theme, clearly articulate these selling points. This is your opportunity to convince the network that your show has the potential to attract and retain a large audience.

Episodes and Structure

Outline the potential episodes and the overall structure of the series. Demonstrate your understanding of your show’s pacing and narrative arc. If possible, include a rough storyboard or script outline. This will help network execs visualize the show’s progression and how it fits within their programming schedule.

Cast and Crew

If applicable, mention any notable cast or crew members involved. This can add significant credibility to your proposal. Highlight the talents of any key performers or behind-the-scenes professionals who can bring your vision to life. Building a strong team can significantly increase your show’s chances of success.

Create a Pitch Deck

A pitch deck is a powerful tool for visual storytelling. Develop a comprehensive and visually appealing presentation that includes key elements like character descriptions, potential story arcs, and audience demographics. Use visual elements like mood boards or concept art to bring your vision to life and engage the viewer’s imagination.

Find the Right Contacts

The success of your pitch often depends on finding the right contacts within the network. Utilize professional networks like LinkedIn and the network’s official website to identify the appropriate team members or development teams. If you have industry contacts, reach out to them for introductions, as they can often serve as valuable allies in the pitch process.

Send a Query Letter

A well-crafted query letter can be a game-changer in your pitch process. Write a concise, professional query letter that introduces yourself and your show’s concept. Keep it brief but compelling, and include your pitch deck as an attachment or a link. Tailor your letter to each network, showing your understanding of their current programming and potential fit for your show.

Utilize Social Media and Networking

Harness the power of social media and networking in the entertainment industry. Engage with industry professionals on platforms like Twitter and LinkedIn. Attend industry events, pitch festivals, or networking mixers to meet people from the network. Building relationships and showing genuine interest in the industry can open doors and provide valuable insights.

Be Persistent but Patient

The entertainment industry can be slow to respond, so be prepared to follow up politely if you don’t hear back within a reasonable timeframe. Persistence is key, but also be patient. Be open to feedback and use it to refine your pitch. Rejection is a natural part of the process, but it’s not the end of the journey. Keep learning and improving your proposal.

Consider Alternative Routes

If direct pitching to networks isn’t successful, consider alternative routes. Submit your show to production companies, as many have existing relationships with networks and can provide valuable support. Explore streaming platforms as they often seek fresh content and may be more open to new, innovative ideas. Don’t limit your options and be prepared to adapt your strategy.

By following these steps, you can effectively suggest a television show to a network and increase your chances of getting noticed. The key is to research thoroughly, prepare a strong proposal, and build strategic connections within the industry.