Introduction

As a rivalry that spans cricket matches, political debates, and cultural exchanges, the relationship between India and Pakistan is complex. The portrayal of each country within the media space has a significant impact on public perception. This article explores how Pakistani news channels depict India and Indian citizens, based on observed trends and reported incidents.

Cricket Enthusiasm and National Pride

Cricket matches between India and Pakistan have always been a matter of great excitement, especially in South Asia. During these matches, no matter the outcome, there is a shared sense of drama and excitement. Both nations engage in playful banter and jovial exchanges, whether acknowledging a victory or a setback.

Win or Lose, It's All Fun

Upon occasions such as the 2017 ICC Champions Trophy, the mood in Pakistan becomes a blend of jubilation and banter. The teams are respected, and the result is always seen as a platform for national pride and gossipy exchanges. Regardless of the outcome, it often leads to a mutual liking and the creation of humorous content.

Problems and Contention

The longstanding issue of Kashmir remains the most contentious point between the two nations. The intensity of the divide makes it imperative to understand the perspectives, both from within and outside the borders.

Indian Army in Kashmir

In Pakistani media (as reported by the general public), the Indian Army in Indian-administered Kashmir is portrayed with disdain. Terms such as 'butchers' and 'slaughterers' are often used, indicating a deep-seated mistrust. Conversely, India calls Pakistan's actions in Kashmir 'terrorist activities,' which adds to the complex web of negative perceptions.

Media Portrayals and Media Ethics

Based on limited observations, Pakistani news channels depict India as a 'bully' and a 'liar' in certain cases. This portrayal is often challenged by Indian media, with both sides asserting their own narratives.

Kulbhushan Jadhav Case

The Kulbhushan Jadhav case is a prime example. When the case was being heard by the International Criminal Court, Indian media accused Pakistani media of lying, while Pakistani media accused Indian media of the same. Indian media stressed that Jadhav was an innocent civilian, while Pakistani media argued that he was a spy for RAW (Research and Analysis Wing) and was involved in anti-Pakistan activities. This tit-for-tat exchange highlights the adversarial nature of media portrayal.

Bollywood and Cultural Exchange

Despite the tension, there remains a shared cultural bond. Bollywood, with its films and celebrities, remains popular in Pakistan, and vice versa. Pakistani audiences enjoy Bollywood movies, and Indian fans are fans of Pakistani actors like Fawad Khan, indicating a mutual appreciation for each other's arts and culture.

Conclusion

Pakistani news channels tend to portray India in a negative light, viewing it as a bully and a liar. However, this portrayal is countered by Indian media, leading to a complex and often adversarial discourse. Yet, in the cultural realm, a shared love for Bollywood and its stars suggests that despite the adversarial media portrayals, there is still a deep and genuine appreciation for each other's culture.